Project Scenarios

Build Around Real Business Constraints

These scenarios explain how we analyse and design typical commerce projects without inventing customer names or unsupported growth claims. Formal results always follow the metrics agreed by both parties.

Case Method

More Than a Finished Screenshot

A useful case explains the starting constraints, the selected product boundary, the first-release scope and the way success will be verified.

CASE

Five-Layer Narrative

Business owners, operators and IT can all judge whether the approach fits.

01

Context & Goals

Current model, team, system landscape and phase objectives.

02

Business Constraints

Roles, pricing, fulfilment, funds and data boundaries.

03

Solution & Proof

Launch scope, key flows, metric definitions and reviews.

BRAND D2C

Brand-Owned Commerce

For consumer brands moving from channel sales toward direct, continuous member operations.

Business Context

Sales rely on third-party platforms and offline channels. Identity, content touchpoints and purchase history are fragmented, preventing a continuous customer relationship.

Key Constraints

The existing ERP must remain the source for products and inventory while WeChat supports content, transactions, benefits and store services.

Solution

Use a mini-program storefront with unified membership, content-led products, points, coupons and order service, integrated with ERP and store inventory.

Validation

Track authorised members, browse-to-pay journeys, benefit usage, fulfilment, repeat-purchase cohorts and operating time.

Phase-One Scope

  • Mini-program store
  • Products and content
  • Member tiers
  • Points and benefits
  • Campaigns
  • Orders and after-sales
  • ERP inventory integration
MARKETPLACE

Multi-Vendor Marketplace

For businesses that aggregate merchants and own platform governance, transaction services and settlement.

Business Context

Merchants submit product and order information through spreadsheets and chats, leaving the platform unable to standardise approval, service, liability and settlement.

Key Constraints

Responsibilities among platform, merchants and customers must be explicit, while commission, billing cycles and fulfilment vary by merchant or category.

Solution

Build a consumer storefront, merchant workspace and platform console with onboarding, product approval, order splitting, commission, fund splitting and settlement rules.

Validation

Review onboarding time, product approvals, order liability, refund allocation, statement differences and governance completion.

Phase-One Scope

  • Consumer storefront
  • Merchant onboarding
  • Product approval
  • Platform commission
  • Order splitting
  • After-sales liability
  • Billing and settlement
S2B2C

Supply-Chain Commerce

For industry platforms with supplier networks, channel partners and multi-warehouse fulfilment.

Business Context

Supplier products, channel quotes, inventory and orders live across systems and spreadsheets, creating heavy manual confirmation and re-entry.

Key Constraints

Pricing varies by channel tier, region and category; one order may be split across suppliers or warehouses for drop shipping.

Solution

Create a supplier catalogue, channel assortment, tiered pricing, shared inventory, order routing, drop shipping, settlement and reconciliation.

Validation

Check catalogue synchronisation, price accuracy, available-to-sell stock, automatic routing, shortage reassignment, fulfilment status and settlement differences.

Phase-One Scope

  • Supplier centre
  • Channel assortment
  • Tiered pricing
  • Shared inventory
  • Order routing
  • Drop-ship fulfilment
  • Supplier settlement

Validation Metrics

Define Success Before Launch

Every metric needs a data source, measurement scope and definition. Without a real baseline, we do not invent growth percentages.

EXPERIENCE

Customer Experience

Journey completion, page errors, successful payments, after-sales access and feedback.

OPERATIONS

Operating Efficiency

Product publishing, campaign setup, order exceptions and service tickets.

FULFILMENT

Fulfilment Quality

Inventory accuracy, route success, dispatch time, logistics exceptions and returns.

FINANCE

Financial Accuracy

Payments, refunds, fund splitting, statements, settlement and exception handling.

MEMBERSHIP

Member Operations

Unified identity, benefit use, audience activation and repeat-purchase continuity.

STABILITY

System Reliability

Observability across core APIs, jobs, messages, errors, performance and security.

Your Constraints Shape the Delivery Path

Share your operating model, current systems and first-release goals for a practical scope recommendation.

Discuss Your Scenario